{"id":928,"date":"2025-10-19T01:07:47","date_gmt":"2025-10-19T01:07:47","guid":{"rendered":"https:\/\/vpick.ch\/?p=928"},"modified":"2025-10-19T01:07:47","modified_gmt":"2025-10-19T01:07:47","slug":"vpick-arrive-a-fribourg-vpick-ouvre-un-shop-autonome-au-boulevard-de-perolles-32-en-novembre-2025","status":"publish","type":"post","link":"https:\/\/vpick.ch\/en\/2025\/10\/19\/vpick-arrive-a-fribourg-vpick-ouvre-un-shop-autonome-au-boulevard-de-perolles-32-en-novembre-2025\/","title":{"rendered":"VPick arrive \u00e0 Fribourg : VPick ouvre un shop autonome au Boulevard de P\u00e9rolles 32 en novembre 2025"},"content":{"rendered":"<p><strong>Fribourg.<\/strong> Villmart S\u00e0rl d\u00e9ploie \u00e0 Fribourg son concept <strong>VPick<\/strong> \u2013 \u00ab ton choix, \u00e0 tout heure! \u00bb \u2013 un point de vente de d\u00e9tail autonome op\u00e9r\u00e9 par des distributeurs automatiques. L\u2019ouverture est pr\u00e9vue <strong>en novembre 2025<\/strong> au <strong>Boulevard de P\u00e9rolles 32, 1700 Fribourg<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Le concept<\/h2>\n\n\n\n<p>VPick vise un usage imm\u00e9diat et simple : permettre \u00e0 chacun d\u2019acheter, \u00e0 tout moment de la journ\u00e9e, une boisson, de quoi grignoter ou des produits de d\u00e9pannage de base, sans passer par un march\u00e9 classique avec des horaires classiques et limit\u00e9s.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">L\u2019offre au lancement<\/h2>\n\n\n\n<p>L\u2019assortiment met l\u2019accent sur les essentiels du quotidien : lait, p\u00e2tes, nouilles, sauces pour p\u00e2tes, cr\u00e8me enti\u00e8re et <strong>\u0153ufs de ferme fribourgeois<\/strong>, en plus des boissons et snacks courants. L\u2019offre sera ajust\u00e9e selon la demande locale.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">E-shop d\u00e8s la fin d&rsquo;ann\u00e9e<\/h2>\n\n\n\n<p>\u00c0 l\u2019approche des f\u00eates de fin d\u2019ann\u00e9e, VPick lancera un <strong>e-shop<\/strong> proposant :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>des <strong>packs mixtes<\/strong> compos\u00e9s \u00e0 la carte par le client,<\/li>\n\n\n\n<li>des <strong>packs mixtes <\/strong>compos\u00e9s par VPick<\/li>\n\n\n\n<li>des <strong>packs \u201cusine\u201d<\/strong> (p. ex. pack de <strong>24\u00d7 Red Bull<\/strong>),<br>avec <strong>paiement en ligne<\/strong> and <strong>livraison via La Poste<\/strong>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Ant\u00e9c\u00e9dents dans le canton<\/h2>\n\n\n\n<p>VPick est <strong>actif depuis 2023<\/strong> dans le canton de Fribourg, avec un site en service \u00e0 <strong>Route de Morat 1, 1787 Courtepin<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Informations pratiques<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Adresse Fribourg<\/strong> : Boulevard de P\u00e9rolles 32, 1700 Fribourg<\/li>\n\n\n\n<li><strong>Ouverture<\/strong> : novembre 2025<\/li>\n\n\n\n<li><strong>Exploitant<\/strong> : Villmart S\u00e0rl (marque : VPick)<\/li>\n<\/ul>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Fribourg. Villmart S\u00e0rl d\u00e9ploie \u00e0 Fribourg son concept VPick \u2013 \u00ab ton choix, \u00e0 tout heure! \u00bb \u2013 un point de vente de d\u00e9tail autonome op\u00e9r\u00e9 par des distributeurs automatiques. L\u2019ouverture est pr\u00e9vue en novembre 2025 au Boulevard de P\u00e9rolles 32, 1700 Fribourg. Le concept VPick vise un usage imm\u00e9diat et simple : permettre \u00e0 [&#8230;]","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-928","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/vpick.ch\/en\/wp-json\/wp\/v2\/posts\/928","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vpick.ch\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vpick.ch\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vpick.ch\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vpick.ch\/en\/wp-json\/wp\/v2\/comments?post=928"}],"version-history":[{"count":1,"href":"https:\/\/vpick.ch\/en\/wp-json\/wp\/v2\/posts\/928\/revisions"}],"predecessor-version":[{"id":929,"href":"https:\/\/vpick.ch\/en\/wp-json\/wp\/v2\/posts\/928\/revisions\/929"}],"wp:attachment":[{"href":"https:\/\/vpick.ch\/en\/wp-json\/wp\/v2\/media?parent=928"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vpick.ch\/en\/wp-json\/wp\/v2\/categories?post=928"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vpick.ch\/en\/wp-json\/wp\/v2\/tags?post=928"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}